Uncategorized

Uncategorized Archive

The Secret to Sending 10x More Personalised Emails

The Secret to Sending 10x More Personalised Emails

Freddie Marryat, Marketing Manager, EngageIQ Research has shown personalised emails double response rates. But personalising emails is time-consuming as hell. No SDR can send enough fully personalised emails in a day to make it worthwhile. So what’s an SDR to do?...
60 Seconds to Improve Your Cold Email

60 Seconds to Improve Your Cold Email

Freddie Marryat, Marketing Manager, EngageIQ One way to improve your cold email is to send dozens of emails a day, hundreds of emails a month for six months straight. Another is to copy what works for other SDRs. If your targets don’t give you time to do the former,...
5 Ways to Prospect More Effectively

5 Ways to Prospect More Effectively

Let’s start at the beginning – quite literally. The best way to maximise B2B sales is to improve the very first step of the sales process – which is, of course, prospecting. Without this vital step, your sales pipeline would be littered with drop-offs and your reports...