by Freddie Marryat | Oct 28, 2020 | Inside Sales
Freddie Marryat, Marketing Manager, EngageIQ Research is killing the SDR. In today’s market, the buyer expects a personalised pitch with detailed knowledge about their challenges to even hook them into having a meeting. Finding that detailed information takes time and... 
by Freddie Marryat | Oct 5, 2020 | Inside Sales
Freddie Marryat, Marketing Manager, EngageIQ Right now there are dozens, if not hundreds, of companies matching your ideal customer profile who are hunting for a solution just like yours. Wouldn’t it be great if you could find out exactly who they are and how best to... 
by Freddie Marryat | Oct 5, 2020 | Inside Sales
Freddie Marryat, Marketing Manager, EngageIQ It doesn’t matter how good of an SDR you are. If you aren’t in the right mindset, you’re going to struggle to succeed. Negative thoughts and a lack of belief are common among new SDRs. But even high-flying reps who... 
by Freddie Marryat | Oct 5, 2020 | Inside Sales
Freddie Marryat, Marketing Manager, EngageIQ The coronavirus has laid waste to marketing plans and budgets. As trade shows and conferences were cancelled one after the other, B2B marketers everywhere were left scrabbling for new leads. It looks like 2021 may not be... 
by Freddie Marryat | Aug 27, 2020 | Inside Sales
Freddie Marryat, Marketing Manager, EngageIQ We live and breathe LinkedIn here at EngageTech. We continually praise it as one of the most important tools for SDRs. But it can also be a great tool for marketing professionals looking to increase brand exposure, speak... 
by Freddie Marryat | Aug 26, 2020 | Inside Sales
Freddie Marryat, Marketing Manager, EngageIQ Sales call recordings are chronically underused by sales and marketing professionals. Most sales managers only use them for training SDRs. Most marketers never use them at all. It’s a huge shame because sales call... 